Mon, 17 September 2018
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Preprint ARTICLE Download: 16| View: 43| Comments: 0| doi:10.20944/preprints201809.0320.v1
Subject: Social Sciences, Marketing; consumer-based brand equity, social media, cultural institutions, factor analysis, CBBE, 3C Sustainable System
Online: 17 September 2018 (17:07:33 CEST)
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Thu, 6 September 2018
Preprint ARTICLE Download: 85| View: 104| Comments: 0| doi:10.20944/preprints201809.0111.v1
Subject: Social Sciences, Marketing; consumer preferences; coffee market; coffee; research results
Online: 6 September 2018 (07:59:23 CEST)
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Preprint ARTICLE Download: 61| View: 95| Comments: 0| doi:10.20944/preprints201809.0107.v1
Subject: Social Sciences, Marketing; cultural institutions; cultural services; consumer behaviour; research results
Online: 6 September 2018 (05:38:43 CEST)
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Tue, 21 August 2018
Preprint ARTICLE Download: 55| View: 92| Comments: 0| doi:10.20944/preprints201808.0383.v1
Subject: Social Sciences, Marketing; tourism demand, climate change, climate volatility, GARCH model
Online: 21 August 2018 (17:48:14 CEST)
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Sun, 19 August 2018
Preprint ARTICLE Download: 48| View: 85| Comments: 0| doi:10.20944/preprints201808.0339.v1
Subject: Social Sciences, Marketing; sustainable management of culture; town divided by a border; cross-border market for cultural services; cultural offer; Cieszyn-Český Těšín
Online: 19 August 2018 (05:47:26 CEST)
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Tue, 17 July 2018
Preprint ARTICLE Download: 83| View: 93| Comments: 0| doi:10.20944/preprints201807.0307.v1
Subject: Social Sciences, Marketing; sustainable outcomes; dedication-based mechanism; constraint-based mechanism; perceived switching costs; loyalty program
Online: 17 July 2018 (12:55:47 CEST)
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Preprint ARTICLE Download: 68| View: 99| Comments: 0| doi:10.20944/preprints201807.0305.v1
Subject: Social Sciences, Marketing; sustainable happiness; ideal self; ideal social self; brand identification; positive
Online: 17 July 2018 (12:39:58 CEST)
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Wed, 2 May 2018
Preprint ARTICLE Download: 166| View: 287| Comments: 4| doi:10.20944/preprints201805.0042.v1
Subject: Social Sciences, Marketing; products labeling; organic food products labeling; labeling innovation; sustainable food consumption; buying decision
Online: 2 May 2018 (15:10:20 CEST)
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Fri, 17 November 2017
Preprint ARTICLE Download: 460| View: 384| Comments: 0| doi:10.20944/preprints201711.0115.v1
Subject: Social Sciences, Marketing; FMCG; retail sales; geography methods; mesoscopic sales features; goods distribution strategy; development of economy
Online: 17 November 2017 (18:15:34 CET)
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Thu, 16 November 2017
Preprint ARTICLE Download: 379| View: 325| Comments: 0| doi:10.20944/preprints201711.0108.v1
Subject: Social Sciences, Marketing; food sustainable innovation; rice with milk; hedonic tasting
Online: 16 November 2017 (08:29:20 CET)
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Fri, 17 March 2017
Preprint ARTICLE Download: 604| View: 740| Comments: 0| doi:10.20944/preprints201703.0144.v1
Subject: Social Sciences, Marketing; Locavore, Locally produced foods, Health consciousness, Traceability, Price consciouness, Taste, Social Responsibility.
Online: 17 March 2017 (23:05:04 CET)
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Wed, 30 November 2016
Preprint ARTICLE Download: 1210| View: 876| Comments: 0| doi:10.20944/preprints201611.0149.v1
Subject: Social Sciences, Marketing; adaptive co-marketing; social marketing; community-based social marketing; social license to operate; community engagement; corporate social responsibility; marketing strategy
Online: 30 November 2016 (06:13:35 CET)
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