This research paper examines the evolution of car purchasing behaviour among consumers in India from 2010 to the present. Through extensive literature review and questionnaire survey, it explores the reasons behind the changing preferences and decision-making processes of consumers in the Indian automobile market. The study draws upon various sources, including market research reports, industry publications, academic studies, and consumer surveys, to provide a comprehensive analysis of the factors influencing car purchasing behaviour in India over the last decade. The findings of this research paper can help automakers and marketers better understand consumer preferences and develop effective strategies to cater to the evolving needs of the Indian car market.

The disc brake rotors are designed to withstand both, Maximum possible deceleration (emergency braking) and a series of frequent braking cycles. A effective rotor design and superior heat dissipating material provide better performance during the braking mechanism. In this experiment, modified ventilated disk brake rotors are developed with holes and slots and the stress, deformation, heat flux and temperature distribution has been analysed. Designing of the Finite element models of the rotor are created with SolidWorks and simulated using ANSYS. Structural and thermal characteristics are compared with a reference disk brake rotor of the motorcycle (TVS Apache RTR180). It is found that the modified rotors outperform the conventional one in terms of stress generation, temperature distribution and deformation. Furthermore, this Analysis helps us to find out the best suited material for one of the proposed designs. This experiment provides us an insight of the structural and thermal characteristics of the geometrically modified rotor that can be used to upgrade and outperform the current disc brake rotor used in the motorcycle (TVS Apache RTR180).