2. Literature Review
2.1. Conceptual Definitions
Cryptocurrencies are digital assets or entries in a ledger that are decentralized, meaning they are not controlled by a central authority. They are protected using cryptography and are built on blockchain technology (Nakamoto, 2009). These cryptographic methods ensure the security and accuracy of transactions and eliminate the need for central intermediaries (Nakamoto, 2009). These include the use of cryptography in generating digital money and conducting financial transactions. These technologies bring forth a new age characterized by transparency, security, and decentralization (Buterin, 2014). Cryptocurrencies have transitioned from being a speculative tool for exchanging electronic money to being a powerful instrument for establishing a decentralized financial system that disrupts seemingly traditional networks of financial intermediaries.
The term "emerging markets" was coined by economists to denote economies that are on the brink of transitioning from category 2 (low-income) to category 3 (middle-income). They are characterized by dynamic but unstable economies, high profit opportunities, and a variety of risks (Sachs & Warner, 1995). Rodrik (2011) defines emerging markets as having tentacles that are rooted in robust, flexible, and constantly evolving economies (due to dynamic capital market growth and rapid technology adoption), a growing middle class, and all the vulnerabilities of a disorderly market environment and political instability.
Financial inclusion, a term popularized by the World Bank (2014), implies access and use of financial services in an affordable manner to as many people as possible from all segments of the population, especially for those who are economically unserved and underserved. This key idea underlies the argument for financial inclusion in the pursuit of inclusive growth and poverty reduction, placing expanding the use of formal financial services by those currently excluded or underserved at the heart of sustainable development and social justice (Demirgüç-Kunt et al., 2015). True success in financial inclusion goes much beyond being able to provide bank accounts, but providing a comprehensive solution that empowers consumers to not only access finance but to be able to participate productively as players in these economies.
2.2. Theoretical Perspectives on Financial Innovation and Economic Development
According to Schumpeterian economic development theory, entrepreneurship, particularly through innovative firms, has been proposed as an engine of economic growth. As Schumpeter (1942) noted, disruptive forces, which are the market volatility that frequently replaces old industries with new ones, are a critical factor in promoting long-term development. This theory, when applied to financial innovation, elucidates the fintech and digital finance revolution, emphasizing its transformative influence on economic development by enhancing efficiency, accessibility, and the development of new financial products and markets. The two related papers by McKinnon (1973) and Shaw (1973) represented another important strand of literature in the neoclassical tradition with a strong emphasis on financial deepening hypothesis that argues that the development of financial markets and institutions is needed for economic growth. They emphasized the need for saving mobilization, investment facilitation, and resource allocation. Mobile money, digital banking, and decentralized finance platforms are financial innovations many believe will stimulate economic growth in the developing world. Akerlof (1970), and then Stiglitz and Weiss (1981), discussed informational asymmetries and the efficiency of financial markets. They showed how asymmetric information between borrowers and lenders results in market failures such as adverse selection and moral hazard. These inefficiencies could be reduced by financial innovations that enhance transparency, lower information costs, and improve risk assessment (including credit scoring algorithms and blockchain technology), which in turn promotes the stability and inclusivity of financial markets.
The theory of economic empowerment has given rise to the notion that greater access to financial services and products can lead to poverty reduction. Financial innovations that reduce barriers and integrate people into the formal financial system, thus providing access to banking, credit, and investment opportunities, can remove major roadblocks to greater financial inclusion and economic development. Proponents of the COVID-19 crisis illustrate what they consider compelling evidence that digital finance-focused innovation, specifically mobile banking and peer-to-peer lending platforms, encourages broad-based participation in the economy among traditionally underserved communities (Mabrouk et al., 2023; Kumari, 2022). We extend this previous work by drawing on that same body of theory to emphasize the nature of financial innovation in shaping economic structure.
Therefore, it is financial innovation that makes it possible for a fast response to the current situation and to further add more people in the financial system and promoting economic development. Conversely, maintaining a balanced regulatory regime is crucial to foster innovation while reducing potentially disruptive effects (Makanyeza et al., 2023; Handayani & Abubakar, 2022).
2.3. Theoretical Frameworks and Models
A well-known model is the Unified Theory of Acceptance and Use of Technology (UTAUT), which assumes that user acceptance of technology is determined by performance expectancy, effort expectancy, social influence, and facilitating conditions (Venkatesh et al., 2003). This model serves as a strong theoretical structure that explains determinants of cryptocurrency adoption in developing countries. Performance expectancy is how much the user believes that the technology will help them in doing well on their jobs, which for cryptocurrency implies some kind of perceived financial benefit and security (Dwivedi et al., 2017). Effort expectancy represents the level of ease in utilizing the technology, which is an important property of a crypto-friendly platform for general users without technical knowledge (Hsiao et al, 2018). Social influence accounts for how much users feel that important others believe they should use the technology, which is increasingly fueled by widespread endorsement from peers and influential others (Dwivedi et al., 2017). Facilitating conditions are defined as the resources and support needed to use technology, such as internet access, educational materials, and regulatory frameworks (Oliveira et al., 2016), which vary between different technologies having a large role in the perception related to that technology. By incorporating these constructs, the UTAUT model aids in pinpointing underpinnings and impediments facing cryptocurrency adoption, thereby shedding light on what should be done by key stakeholders to promote financial inclusion and innovation within developing economies.
2.4. Adoption of Cryptocurrencies in Emerging Markets
According to the Chainalysis 2020 Geography of Cryptocurrency Report, there is high cryptocurrency adoption in Latin America, Africa, and Asia—all in countries experiencing high inflation, volatile currencies, and limited banking services (Chainalysis, 2020). In countries such as Nigeria, Venezuela, and Indonesia, cryptocurrencies work as a hedge against currency devaluation and facilitate remittances and financial transactions that bypass the inefficiencies of traditional banking.
A study by Cindy (2022), identifies that mobile technology in Sub-Saharan Africa has majorly boosted adoption of cryptocurrency by improving access to digital financial services. Other countries, like Vietnam and the Philippines in Asia, have leveraged technology savviness and supportive regulatory framework to reinforce cryptocurrency adoption (Abbasi et al., 2021). Government regulation plays a very significant role as well. For example, Bitcoin is a legal tender used by El Salvador, while some countries use it with caution due to reasons such as financial stability concerns (Alvarez, 2022). The regulatory context shapes the differential in its adoption rate within or across various emerging markets. In this, some of the critical drivers for cryptocurrency adoption include financial inclusion, lowering transaction costs, and, above all, giving people economic autonomy, although what remains would be some digital literacy barriers and infrastructural deficits that bring regulatory uncertainty (Sitthipon et al., 2022). Cryptocurrencies contributes in solutions to intrinsic economic challenges in emerging markets. According to estimates by the World Bank, remittances received by low- and middle-income countries reached about $540 billion in 2020 (World Bank, 2021). Cryptocurrencies can offer cost-effective and efficient replacements for traditional channels of remittances, drastically reducing fees along with the time taken for processing transactions (Kayani and Hassan, 2024).
Cryptocurrencies make financial inclusions possible for the 1.7 billion adults, at least, across the globe who lack bank accounts—via mobile phones and access to the internet (Demirgüç-Kunt et al., 2018). For countries with hyperinflation, like Venezuela or Argentina, they serve as a reserve to mitigate and devalue their respective currencies, securing themselves financially against economic instability (Senner & Sornette, 2018).
Moreover, political instability and capital controls are drivers for the adoption of cryptocurrency in a bid for the preservation of wealth and avoiding government restrictions (Johnson, 2022). High levels of mobile technology expansion and increasing digital literacy additionally facilitate the use of cryptocurrencies in emerging markets (Nambisan, 2017).
Hence, the adoption of cryptocurrency in emerging markets represents a possibility through which inefficient remittance systems, conditions of financial exclusion, economic volatility, and very restrictive regulatory regimes can be reformed in reshaping the financial landscape toward a more significant phase of economic empowerment and stability. Case studies from Venezuela, Nigeria, and the Philippines are exhibiting different drivers and results of cryptocurrency adoption. In Venezuela, drivers have been hyperinflation and overall economic instability, while in the case of Nigeria, this comes because of limited access to banking services combined with high remittance costs. For the Philippines, this would translate into efficient remittances channels and progressive regulatory frameworks as possible drivers (Mohammed et al., 2022; Nedosekin, 2019; Yasay, 2021).
2.5. Cryptocurrencies and Financial Inclusion
The relation between cryptocurrencies and financial inclusion is the increasing interest in digital finance, which shifts towards integrating unbanked and underbanked populations involved in the formal finance ecosystem. Cryptocurrencies have a variety of mechanisms to improve financial inclusions, such as breaking through traditional barriers that decrease access to financial services through innovative models for money transfer, savings, and lending.
Integrating cryptocurrencies into mobile money platforms can offer a great deal of financial inclusion. In areas with minimal banking infrastructure, a high level of utilization of mobile phones made it an appropriate conduit to undertake everyday financial transactions. Integrating cryptocurrencies with mobile money services empowers cross-border transactions, remittances, and exposure to digital assets available without having bank accounts. This is a blockchain technology-based integration, making it efficient, transparent, and secure, particularly in Sub-Saharan Africa with high mobile money adoption rates (El Amri et al., 2021).
Compared to traditional cross-border payments and remittances, cryptocurrencies significantly reduce transaction costs, which can be notably high sometimes charged by banks or money transfer operators. According to Nakamoto (2009), cryptocurrencies enable direct peer-to-peer transactions on the blockchain, which results in savings in transaction costs, with notable implications for individual economic welfare in a number of emerging markets where transaction fee savings are substantial. Cryptocurrencies enhance financial access through legit digital access point for those individuals who are excluded the formal banking system. This only needs an internet connection and a digital wallet, created irrespective of one's socio-economic status, credit history, and geographical location. Most traditional financial systems usually have barriers in terms of documentation that has to be presented to use an account, or a minimum deposit in the used account at all times. From the other side, cryptocurrency networks operate 24/7 (Tapscott and Tapscott, 2016), ensuring that financial services will always be available. The decentralized nature of cryptocurrencies shifts control from centralized financial institutions to individuals, enabling users to manage their finances. This is very important in contexts where trust in traditional financial institutions is low, most probably due to historical instability, corruption, or inefficiency. The transparency and immutability of blockchain technology foster trust among users, further facilitating financial inclusion by encouraging participation in the digital economy (Catalini & Gans, 2016). Empirical evidence supports the transformative potential of cryptocurrencies in enhancing financial inclusion in emerging markets. From various studies, it is apparent that cryptocurrencies increase access to financial services amongst the most marginalized populations of society (Makanyeza et al., 2023; Handayani & Abubakar, 2022; Mabrouk et al., 2023; Kumari, 2022). According to Gigauri (2022), digital currencies facilitated all means of access to banking services, credits, and even remittances for historically excluded populations, due to a variety of features, such as reduced transaction costs and ease of accessibility (Gigauri, 2022).
El Amri et al. (2021) analyze Sub-Saharan Africa, where most of the population remains excluded from formal finance. The researchers discover that cryptocurrencies, especially when paired with mobile money, significantly reduce these issues. However, they argue that appropriate regulations are required to make these advantages safer and more effective for financial inclusion. Remittances and other financial activities also contribute to the growth of the regional economy, which Rejeb et al. (2021) suggest can be facilitated with cryptocurrencies. They point out that increasing public knowledge and confidence in using cryptocurrencies is key to widespread acceptance. Cossu (2023) showed that cryptocurrencies and other forms of digital banking were crucial for individuals to access emergency funds and government assistance during the COVID-19 epidemic. The dramatic increase in cryptocurrency popularity during recent economic crises was due to their ease of use for international money transfers and transactions (Cossu, 2023).
Based on a study by Kashyap et al. (2021), cryptocurrency is gaining popularity in India as a means of saving, investing, and sending money abroad. Mobile phones and the decentralized nature of cryptocurrency are enabling people to overcome traditional banking obstacles in India (Kashyap et al., 2021). Cryptocurrencies are a great way to transmit money quickly and cheaply, and they can be used by those with less access to banking services. However, digital currencies require regulatory support, digital education, and infrastructural development to reach their full potential (El Amri et al., 2021).
2.6. User Satisfaction and Trust in Financial Institutions
The development of fintech significantly affects customers' satisfaction levels with digital currencies. According to Venkatesh et al. (2003) and Baur et al. (2015), attributes of digital currencies such as ease, usefulness, and user satisfaction provoke wide popularization. Nedosekin (2019) and Yasay (2021) further add to the increasing evidence that user satisfaction is pegged on the experience they receive after completing a transaction with cryptocurrencies. User experience largely depends on factors such as transaction speed and cost-effectiveness. However, an enabling environment for crypto platforms to prosper is created only when people trust financial institutions. Strong regulations, security protocols, and openness are fundamental aspects of trust (Gai et al., 2018). Regarding the openness and strength of security procedures around blockchain technology, digital platforms improve credibility (Nakamoto, 2009; Gai et al., 2018). Additionally, this form of currency is most relevant in developing countries, where people often do not trust established banks (Cossu, 2023). By bypassing traditional banking infrastructure, digital currencies have the potential to bring financial services closer to underbanked or unbanked individuals, enhancing their participation in the global economy (Demirgüç-Kunt et al., 2018).
2.7. Perceived Economic Empowerment
Cryptocurrencies are financially empowering since they give people control over their finances and enhance economic stability. They provide modes of saving, investment, and access to credit facilities, thereby enhancing individual financial autonomy (Seelig, 2013). Most obviously, this empowerment is evident in decentralized finance (DeFi) platforms, enabling user to lend, borrow, and earn interest without relying on traditional financial institutions, as stated by Schär, (2021). Most cryptocurrencies in emerging markets, where traditional financial services are limited, cryptocurrencies offer a means to participate in the global economy and achieve economic stability (Chivovo, 2017). Furthermore, blockchain technology underlying cryptocurrencies provides transparency and security that reduces the risks associated with corruption and financial mismanagement (Tapscott & Tapscott, 2016). For instance, cryptocurrency transactions are much faster and cheaper than other conventional ways of sending money. Thus, this fact could be significant for many families living in developing countries dependent upon the money sent from other countries (Coutinho et al., 2023). Further, microfinance and peer-to-peer lending made possible by crypto can make much-needed capital available to small businesses and entrepreneurs in unserved regions, spurring economic growth and development (Coronel-Pangol et al., 2023).
Based on the discussed literature, the following hypotheses were formulated:
H1: Cryptocurrency Adoption (CA) positively influences Financial Inclusion (FI).
H2: Cryptocurrency Adoption (CA) positively influences User Satisfaction (US).
H3: Cryptocurrency Adoption (CA) positively influences Trust in Financial Institutions (TFI).
H4: Cryptocurrency Adoption (CA) positively influences Perceived Economic Empowerment (PEE).
H5: User Satisfaction (US) positively influences Financial Inclusion (FI).
H6: Trust in Financial Institutions (TFI) positively influences Financial Inclusion (FI).
H7: Perceived Economic Empowerment (PEE) positively influences Financial Inclusion (FI).