This study presents an approach to quantifying impact-induced damage severity in composites, focusing on synthetic carbon fibre reinforced polymer (CFRP), natural flax fibre reinforced polymer (FFRP) and hybrid fibres reinforced polymer (HFRP) composite of carbon and flax. The investigation aims to quantitatively characterise impact damage under energies ranging from 10 to 70 J through acousto-ultrasonics (AU) testing, proposing an efficient technique for evaluating the integrity of various FRP composites under in-service conditions. AU testing was performed at azimuthal angles of 0°, 30°, 45°, 60° and 90°, utilising acousto-ultrasonic waveform indices (AUWIs), such as wave velocity, peak amplitude, energy content, centroid frequency and skewness factor. Damage severity index is correlated with the damage mode. The findings establish that wave velocity is a reliable parameter for quantifying damage severity across all composite material types considered, with high adjusted R² values of 0.92 for CFRP, 0.89 for FFRP and 0.90 for HFRP. Peak amplitude also shows considerable sensitivity. Finally, this research highlights the limitations of traditional non-destructive evaluation (NDE) techniques and demonstrates the potential of combining multi-damage metrics with advanced imaging methods, such as X-ray micro-computed tomography (X-ray µCT) and scanning electron microscopy (SEM), to provide comprehensive assessment of damage in various composite materials. The proposed methodology offers a promising approach for quantifying the impact damage severity in composite structures, as applicable to wind turbine blades, amongst other structural components.