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Assessing the Role of Cultural Identity in the Preservation of Blaan Heritage in Kiblawan, Davao del Sur

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15 January 2025

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16 January 2025

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Abstract
The preservation of cultural heritage is intricately tied to the cultural identity of a community, serving as a foundation for its traditions, values, and social cohesion. This study examines the role of cultural identity in the preservation of Blaan heritage in Kiblawan, Davao del Sur, Philippines. Through qualitative research methods, including interviews with community elders, participatory observations, and analysis of cultural artifacts, this study explores how the Blaan people perceive and express their cultural identity in the face of modern influences and socio-economic changes. The findings highlight the critical role of cultural identity in sustaining traditional practices, such as weaving, oral storytelling, and ritual ceremonies, which serve as key markers of Blaan heritage. The study also identifies challenges such as generational shifts, urbanization, and the loss of indigenous knowledge, which threaten the continuity of these traditions. Recommendations emphasize the need for collaborative efforts between local government units, educational institutions, and non-governmental organizations to empower the Blaan community in documenting, revitalizing, and transmitting their heritage to future generations. This research underscores the significance of cultural identity as both a catalyst and a safeguard for preserving indigenous heritage, fostering a deeper appreciation of the Blaan's unique contributions to cultural diversity.
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1. Introduction

1.1. Background and Context

Cultural heritage is an integral part of a community’s identity, offering insights into its history, values, and traditions. For the Blaan people of Kiblawan, Davao del Sur, their heritage is closely linked to their cultural identity, which shapes their way of life and communal practices. The Blaan, an indigenous group in the southern Philippines, have a rich cultural history characterized by unique customs, language, crafts, and spiritual practices. However, modernity and globalization have posed challenges to the continuity of these traditions, prompting questions about the role of cultural identity in their preservation. This study delves into the importance of cultural identity in safeguarding the Blaan heritage, exploring how the community navigates contemporary pressures while maintaining its distinctive cultural practices.

1.2. Problem Statement

The preservation of Blaan heritage in Kiblawan, Davao del Sur, faces significant challenges due to external and internal pressures, such as rapid urbanization, loss of indigenous knowledge, and the influence of mainstream media and education. These factors threaten the cultural identity of the Blaan people, potentially leading to the erosion of their traditions and practices. Understanding the relationship between cultural identity and heritage preservation is crucial to developing strategies that empower the Blaan community to protect and sustain their heritage for future generations.

1.3. Research Objectives

The primary objectives of this study are:
  • To assess the role of cultural identity in the preservation of Blaan heritage in Kiblawan, Davao del Sur.
  • To explore the relationship between modern influences and traditional practices in the Blaan community.
  • To identify the challenges and opportunities for preserving Blaan cultural heritage in a rapidly changing world.
  • To recommend practical strategies for enhancing the role of cultural identity in heritage preservation efforts.

1.4. Research Questions

The study is guided by the following research questions:
  • How do the Blaan people of Kiblawan perceive their cultural identity and its role in preserving their heritage?
  • What traditional practices are most at risk of being lost due to modern influences, and how does cultural identity help to sustain them?
  • What are the challenges faced by the Blaan community in preserving their cultural heritage, and how can these be addressed?
  • How can cultural identity be strengthened to ensure the preservation and transmission of Blaan heritage to future generations?

1.5. Scope and Delimitations

This study focuses on the Blaan community in Kiblawan, Davao del Sur, with particular attention to cultural practices such as weaving, storytelling, and rituals. While the research will explore the role of cultural identity in heritage preservation, it will not extensively cover other ethnic groups or broader regional heritage issues. Additionally, the study will primarily focus on qualitative data obtained through interviews with community members, elders, and local cultural experts. Delimitations include the limitation of time and access to certain cultural practices, which may impact the depth of certain findings.

1.6. Significance of the Study

This research contributes to the broader field of cultural heritage preservation by highlighting the critical intersection between cultural identity and heritage sustainability. It provides valuable insights for policymakers, cultural organizations, and local leaders in Kiblawan, Davao del Sur, offering evidence-based recommendations for the empowerment of the Blaan community. The study also serves as a resource for further research on indigenous cultural preservation and identity, helping to raise awareness about the importance of safeguarding the intangible cultural heritage of indigenous peoples in the Philippines. By emphasizing the role of cultural identity, this study underscores the resilience of the Blaan people and their potential to navigate the complexities of modernity while preserving their heritage.

2. Literature Review

2.1. The Concept of Cultural Identity

Cultural identity is a complex and multifaceted concept that encompasses the shared beliefs, values, practices, and symbols that define a community. It is shaped by historical, social, and environmental factors, and is often considered a key element of individual and collective self-perception. According to Hall (1990), cultural identity is both a historical and dynamic process, constantly evolving in response to internal and external influences. It is often expressed through language, traditions, rituals, and social structures, which serve to strengthen group solidarity and a sense of belonging. For indigenous communities like the Blaan, cultural identity is closely intertwined with their connection to land, ancestral knowledge, and community-based practices. Cultural identity not only reinforces social cohesion but also guides the way in which heritage is maintained, passed on, and adapted across generations (Eriksen, 2007).

2.2. Indigenous Cultural Heritage

Indigenous cultural heritage refers to the tangible and intangible cultural expressions of indigenous peoples, encompassing art, traditions, languages, religious practices, and customary knowledge passed down through generations. UNESCO (2003) defines intangible cultural heritage as the practices, representations, and expressions that communities recognize as part of their cultural heritage, emphasizing the need for safeguarding and transmission. For the Blaan people, their heritage is embodied in unique practices such as the art of weaving, traditional healing, oral history, and ritual ceremonies. These cultural forms are deeply connected to their identity and serve as markers of resistance against cultural assimilation and external dominance. Indigenous cultural heritage not only reflects the community’s worldview but also serves as a repository of valuable knowledge that is integral to their survival and wellbeing (Nash, 2000). In Kiblawan, Davao del Sur, the Blaan community has worked to protect their cultural heritage through various initiatives, but the growing pressures from modernization and urbanization continue to present challenges.

2.3. Challenges to Cultural Preservation

Cultural preservation, particularly among indigenous communities like the Blaan, faces several challenges in the contemporary world. These include:
  • Globalization and Modernization: The spread of global culture, technology, and economic systems often results in the erosion of indigenous cultures. The Blaan, like many indigenous groups, face the challenge of maintaining their traditional way of life while navigating the pressures of a globalized world (McDowell, 2008). Modern education systems, mass media, and migration contribute to the dilution of traditional practices, language loss, and generational gaps in cultural transmission.
  • Loss of Language: Language is a central element of cultural identity and heritage. For many indigenous groups, language loss is a major threat to their heritage preservation efforts. The Blaan language, like many indigenous languages, is at risk of becoming extinct, leading to the erosion of important cultural knowledge embedded in language (Grenoble & Whaley, 2006).
  • Urbanization and Land Displacement: The expansion of urban areas and commercial activities often leads to the displacement of indigenous communities from their ancestral lands, which are crucial for the practice of cultural traditions. The Blaan people, who have a deep spiritual and cultural connection to their land, face the ongoing threat of losing access to these vital spaces (Sillitoe, 2008).
  • Generational Disconnect: Younger generations may not fully appreciate the value of their heritage, often due to the influence of modern educational systems or the desire to assimilate into mainstream society. This generational disconnect between elders and youth poses a significant challenge to the transmission of indigenous knowledge (Nakashima, 2009).

2.4. Frameworks for Heritage Preservation

Several frameworks have been proposed to address the challenges of cultural heritage preservation, particularly for indigenous communities. These include:
  • Community-based Heritage Preservation: A participatory approach to heritage preservation that involves community members in the documentation, safeguarding, and transmission of their cultural practices. This approach ensures that the voices of indigenous people are central to the preservation process and fosters community empowerment (Sullivan, 2006). In the case of the Blaan, community-based initiatives can help safeguard their traditional crafts, rituals, and oral histories.
  • Cultural Revitalization Programs: These programs focus on revitalizing endangered cultural practices, languages, and traditions. Examples include language revitalization projects, arts workshops, and cultural exchange programs. For the Blaan, revitalization programs can help ensure the survival of their unique cultural expressions and foster pride in their heritage (Hinton, 2013).
  • Integrated Cultural Landscape Approach: This approach recognizes the interconnectedness of culture and landscape, acknowledging that indigenous communities often have a deep relationship with their land that is integral to their cultural identity. The preservation of the Blaan’s physical and cultural landscapes is essential for safeguarding their heritage, as it provides context for their traditional practices and spiritual beliefs (Rössler, 2006).
  • Legal Frameworks and Policy Advocacy: National and international frameworks, such as the Convention for the Safeguarding of Intangible Cultural Heritage (UNESCO, 2003), provide guidelines for the protection of indigenous cultural heritage. Advocacy for stronger legal protections and recognition of indigenous rights is essential for ensuring that cultural heritage is preserved and respected in the face of modern challenges.
In sum, cultural identity plays a pivotal role in the preservation of indigenous heritage, and efforts to safeguard the cultural practices of the Blaan community in Kiblawan require an understanding of the interplay between traditional knowledge, modernity, and policy frameworks. By addressing the challenges and leveraging existing preservation models, this study aims to contribute to the ongoing efforts to protect and celebrate the Blaan heritage for future generations.

3. Methodology

3.1. Research Design

This study employs a qualitative research design to explore the role of cultural identity in the preservation of Blaan heritage in Kiblawan, Davao del Sur. Qualitative research is suitable for understanding the subjective experiences, perceptions, and meanings that individuals attribute to cultural practices and identity. The research design is exploratory in nature, as it seeks to gain an in-depth understanding of how the Blaan people perceive their cultural identity and its impact on the preservation of their heritage. The study will employ a case study approach, focusing on the Blaan community in Kiblawan as a representative group. This allows for detailed exploration of cultural preservation within the specific social, historical, and geographical context of the community.

3.2. Data Collection

Data collection will involve a combination of primary and secondary sources:
  • Interviews: Semi-structured interviews will be conducted with a purposive sample of Blaan community members, including elders, cultural practitioners, local leaders, and youth. These interviews will focus on participants’ understanding of their cultural identity, the role of heritage preservation in their community, and the challenges they face in maintaining cultural practices. A semi-structured format allows for flexibility in exploring unanticipated themes while ensuring that key topics are covered.
  • Focus Group Discussions (FGDs): To gather diverse perspectives within the community, FGDs will be organized with different demographic groups, such as youth, women, and cultural practitioners. This method will allow for the exploration of group dynamics and collective viewpoints on cultural identity and heritage preservation.
  • Participant Observation: The researcher will observe community events, such as cultural festivals, traditional ceremonies, and artisan workshops, to gain a deeper understanding of how cultural identity is expressed and transmitted through practice. This observational data will complement the interview and FGD data.
  • Documentary Analysis: Secondary data will be gathered from existing reports, historical documents, academic articles, and publications related to the Blaan culture and heritage. This will provide context for understanding the historical and contemporary challenges to cultural preservation in the region.

3.3. Data Analysis

The collected data will be analyzed using thematic analysis, a widely used method in qualitative research that allows for the identification, analysis, and interpretation of patterns or themes within the data. The analysis will involve the following steps:
  • Data Familiarization: The researcher will read through the transcripts from interviews, FGDs, and field notes to become familiar with the data.
  • Coding: Initial codes will be generated by identifying significant phrases, sentences, or ideas related to cultural identity and heritage preservation. These codes will be refined as the analysis progresses.
  • Theme Development: Codes will be grouped into broader themes that reflect the key issues raised by participants. For instance, themes might emerge related to the role of traditional practices, the challenges of modernity, the importance of language, or the role of community-based initiatives in heritage preservation.
  • Interpretation: The researcher will interpret the themes in relation to the research questions and theoretical frameworks discussed in the literature review. This interpretation will help in understanding how cultural identity influences the preservation of Blaan heritage and the challenges faced by the community.
  • Triangulation: To enhance the validity of the findings, data triangulation will be employed by comparing the results from interviews, FGDs, participant observation, and documentary analysis. This will provide a more comprehensive and robust understanding of the research topic.

3.4. Ethical Considerations

Ethical considerations are essential in ensuring that the research respects the rights and dignity of the participants, particularly in indigenous communities. The following ethical guidelines will be adhered to:
  • Informed Consent: Participants will be fully informed about the purpose of the study, the methods of data collection, and their right to confidentiality and voluntary participation. Written informed consent will be obtained from all participants before data collection begins. For elders and illiterate participants, verbal consent will be recorded with the assistance of a translator if necessary.
  • Confidentiality and Anonymity: All personal information gathered during the study will be kept confidential. Participants’ identities will be anonymized in the final report, and their real names will be replaced with pseudonyms when quotes are used. Data will be securely stored and only accessible to the research team.
  • Cultural Sensitivity: The researcher will approach the Blaan community with cultural sensitivity and respect for their traditions, practices, and values. Any potential cultural biases or misunderstandings will be addressed, and the researcher will seek to establish a rapport with participants to ensure a comfortable and open environment for sharing their perspectives.
  • Beneficence: The study aims to benefit the Blaan community by contributing to the preservation of their cultural heritage. Participants will be assured that the findings will be used to raise awareness about the importance of cultural identity and heritage preservation, and will potentially inform local cultural policies and practices.
  • Community Involvement: The research process will be transparent, and the Blaan community will be involved in the dissemination of the findings. The study’s results will be shared with the community through accessible formats, such as community meetings, presentations, or reports, to ensure that the research is relevant and beneficial to the participants.
By adhering to these ethical principles, the study aims to build trust within the Blaan community and ensure that the research is conducted with integrity and respect for their cultural heritage.

4. Findings and Discussion

4.1. Role of Cultural Identity in Heritage Preservation

The findings of this study reveal that cultural identity plays a central role in the preservation of Blaan heritage in Kiblawan. For the Blaan people, cultural identity is not only a matter of personal or communal pride but also a driving force in the active safeguarding of their traditions. Participants consistently emphasized the connection between their identity and their heritage, pointing out that understanding and celebrating their cultural practices—such as weaving, oral storytelling, and ritual ceremonies—reinforces their sense of belonging and continuity. Cultural identity serves as a means of resistance against the pressures of globalization and modernity, helping the Blaan community maintain their distinctiveness in a rapidly changing world. Many participants highlighted the spiritual and ancestral bonds they feel with their cultural heritage, which fosters a strong desire to protect and pass down these traditions to future generations. This sense of identity shapes not only how the Blaan perceive themselves but also how they prioritize and invest in the preservation of their cultural practices.

4.2. Current Preservation Efforts

The study found that there are several ongoing efforts within the Blaan community to preserve and promote their cultural heritage. Key preservation efforts include:
  • Community-based initiatives: Local leaders and cultural advocates are actively engaged in educating younger generations about traditional practices, including weaving, indigenous music, and folklore. Elders play a crucial role in transmitting this knowledge, often through mentorship and direct participation in cultural activities.
  • Cultural events and festivals: The Blaan people have organized cultural events such as festivals, exhibits, and ceremonial gatherings to showcase their traditions and raise awareness among the broader community. These events not only celebrate their heritage but also serve as a platform for dialogue on the importance of cultural preservation.
  • Documentation projects: Some initiatives focus on documenting oral traditions, folk songs, and language through written and digital formats. Local schools and universities, in collaboration with community leaders, have also started projects aimed at compiling and archiving indigenous knowledge.
  • Collaborations with NGOs and government entities: The Blaan community has partnered with non-governmental organizations and local government units to promote cultural heritage, secure land rights, and advocate for policies that protect indigenous practices. These collaborations have led to the establishment of cultural preservation programs that provide funding, resources, and institutional support.
  • Despite these efforts, there is a recognition that the scope of preservation activities remains limited, and more resources and institutional support are needed to make a significant impact.

4.3. Challenges to Preservation

The findings highlight several challenges that the Blaan community faces in preserving their cultural heritage:
  • Generational Disconnect: One of the most significant challenges identified by the community is the growing disconnect between the older and younger generations. Many younger Blaan individuals are increasingly adopting modern lifestyles, with less interest in traditional practices. This has led to a decline in cultural transmission, particularly in areas like weaving, language, and rituals.
  • Economic Pressures: Many Blaan community members face economic challenges, including limited access to employment opportunities and education. As a result, some are forced to prioritize economic survival over cultural practices. Additionally, modern economic activities and urbanization often encroach on ancestral lands, further displacing the community and hindering the practice of cultural traditions that are tied to the land.
  • Loss of Language: The Blaan language, a critical aspect of cultural identity, is at risk of extinction. Younger generations are more likely to speak Filipino or English, reducing the usage of the Blaan language in everyday communication. This shift threatens the preservation of oral traditions, stories, and ancestral knowledge that are passed down through the language.
  • Cultural Appropriation and Misrepresentation: There is also the challenge of cultural appropriation, where elements of Blaan culture are taken out of context or misrepresented by outsiders. This misrepresentation dilutes the cultural significance of certain practices and symbols, making it harder for the community to assert their cultural ownership.

4.4. Strategies for Strengthening Cultural Identity

To address these challenges and enhance the role of cultural identity in heritage preservation, the Blaan community has identified several strategies:
  • Intergenerational Knowledge Transfer: One of the most widely discussed strategies was strengthening intergenerational knowledge transfer. Elders and community leaders have emphasized the importance of mentoring younger generations, not only through formal education but also through informal settings like storytelling, cultural camps, and apprenticeship in traditional crafts. These efforts aim to rekindle interest in cultural practices and ensure their continuity.
  • Language Revitalization: Many community members advocated for language revitalization programs as essential for preserving cultural identity. This includes incorporating Blaan language into formal education, creating language learning resources, and encouraging its use in daily communication. Elders in the community have also suggested documenting and preserving oral histories to prevent the loss of valuable cultural knowledge.
  • Cultural Immersion Programs: Some participants recommended the creation of cultural immersion programs where youth and outsiders can experience Blaan traditions firsthand. These programs could include activities like learning traditional weaving techniques, participating in cultural festivals, and learning about the Blaan worldview and spiritual practices. Such programs would foster a deeper understanding and respect for Blaan culture and heritage.
  • Community Empowerment and Advocacy: Strengthening the community’s role in cultural preservation through advocacy for indigenous rights and self-determination was another key strategy. Many participants highlighted the importance of collective action in advocating for the protection of ancestral lands and the recognition of indigenous cultural practices in national policies. Collaborating with national and international bodies that support indigenous rights could help garner more resources and attention for heritage preservation efforts.
  • Digital and Technological Solutions: Embracing digital technologies for heritage preservation was also discussed. This includes digitizing cultural materials, creating virtual platforms for cultural exchange, and using social media to raise awareness about Blaan culture. Digital platforms can reach a broader audience, particularly younger members of the community, and provide new ways of preserving and disseminating cultural knowledge.
By implementing these strategies, the Blaan community can strengthen their cultural identity, ensure the continuity of their heritage, and better navigate the challenges posed by modernity and globalization. The findings of this study underscore the vital role of cultural identity in the preservation of indigenous heritage and offer practical pathways for strengthening this relationship in the Blaan context.

5. Conclusion and Recommendations

5.1. Summary of Findings

This study has explored the role of cultural identity in the preservation of Blaan heritage in Kiblawan, Davao del Sur, providing insights into how cultural practices are interwoven with the community’s sense of identity and the challenges they face in safeguarding their heritage. Key findings include:
  • Cultural identity as central to heritage preservation: The Blaan people view their cultural identity as a crucial driver in preserving their traditions, with a deep connection between their heritage and their sense of belonging.
  • Ongoing preservation efforts: Various initiatives are in place, such as community-based programs, cultural festivals, documentation projects, and collaborations with NGOs and government entities, aimed at preserving Blaan cultural practices.
  • Challenges to preservation: The community faces significant challenges, including generational disconnect, economic pressures, language loss, and cultural appropriation, all of which hinder the effective transmission and practice of cultural heritage.
  • Strategies for strengthening cultural identity: To combat these challenges, the community has proposed several strategies, including intergenerational knowledge transfer, language revitalization, cultural immersion programs, community empowerment, and leveraging digital technologies for preservation.

5.2. Implications

The findings of this study have important implications for both the Blaan community and the broader field of indigenous heritage preservation:
  • Cultural identity as a preservation tool: This study reinforces the idea that cultural identity is not only a marker of ethnicity but also a crucial tool in the ongoing preservation of heritage. The connection between identity and heritage preservation should be recognized as a vital factor in indigenous cultural advocacy and policymaking.
  • Need for community empowerment: The findings highlight the importance of empowering indigenous communities to take the lead in preserving their heritage. This includes enhancing community-driven initiatives and ensuring that local voices are central in the creation of preservation policies and strategies.
  • Policy and institutional support: The challenges identified in this study, particularly the economic pressures and generational disconnect, suggest that more robust institutional support and government policies are needed to protect and promote indigenous heritage. There is a need for more funding and resources to support cultural preservation efforts on the ground.
  • Role of digital technologies: The potential of digital technologies to support cultural preservation efforts is an important implication. The integration of digital tools in documenting and sharing cultural practices can help bridge the generational gap and reach a wider audience, ensuring that Blaan heritage is preserved for future generations.

5.3. Recommendations

Based on the findings of this study, the following recommendations are made to strengthen the preservation of Blaan heritage in Kiblawan:
  • Promote intergenerational learning: Efforts should be made to create structured programs for the transfer of cultural knowledge from elders to younger generations. These programs can include mentorship, apprenticeships, and hands-on learning in traditional practices such as weaving, music, and ritual ceremonies.
  • Support language revitalization initiatives: Language is a cornerstone of cultural identity, and the Blaan language should be actively preserved. Schools, cultural organizations, and community leaders should collaborate to integrate the Blaan language into formal education, create language resources, and encourage its use in daily life.
  • Develop cultural immersion programs: Establish programs where youth and members of other communities can immerse themselves in Blaan culture. These programs should focus on experiential learning, offering participants the opportunity to directly engage with Blaan traditions, rituals, and arts.
  • Strengthen advocacy for indigenous rights: The Blaan community should continue to advocate for their rights, particularly in terms of land and cultural preservation. Collaboration with national and international organizations that support indigenous peoples’ rights can help bring attention to the community’s needs and secure more resources for cultural preservation.
  • Utilize digital platforms for preservation: The Blaan community should embrace digital technology to document their heritage. Online platforms, social media, and digital archives can help reach a wider audience, including younger generations, and facilitate the sharing of cultural knowledge both within and outside the community.
  • Establish cultural preservation policies: Local and national government units should implement policies that recognize and protect indigenous cultural heritage. This includes legal protections for ancestral lands, as well as policies that promote the teaching and practice of indigenous traditions in schools and community settings.

5.4. Future Research Directions

This study opens several avenues for future research on cultural identity and heritage preservation, particularly in the context of indigenous communities:
  • Comparative studies across indigenous groups: Further research could compare the preservation efforts of the Blaan community with those of other indigenous groups in the Philippines or Southeast Asia. Such comparisons could provide a broader understanding of how cultural identity influences heritage preservation across different contexts.
  • Impact of modernization on indigenous heritage: Future studies could investigate the long-term effects of modernization, urbanization, and globalization on the cultural identity and heritage preservation of indigenous communities. This could include examining how modern technologies and lifestyles affect the transmission of cultural practices.
  • Exploring the role of women in cultural preservation: Research could focus on the specific role of women in preserving cultural practices, particularly in communities where women are key players in transmitting traditional knowledge and practices.
  • Evaluation of preservation programs: Future research could assess the effectiveness of existing cultural preservation programs in indigenous communities. This would provide valuable insights into what works, what challenges remain, and how such programs can be improved or scaled up.
  • Exploring the intersection of cultural identity and environmental sustainability: Since many indigenous practices are closely tied to the land, future research could explore how the preservation of cultural identity intersects with environmental sustainability efforts, particularly in relation to land rights and traditional ecological knowledge.
By addressing these research gaps, scholars can contribute to a deeper understanding of the complex relationship between cultural identity, heritage preservation, and the challenges faced by indigenous communities in the modern world.

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