Preprint Article Version 1 Preserved in Portico This version is not peer-reviewed

Strengthening Tourists’ Engagement in Guided Hiking and Trekking

Version 1 : Received: 30 April 2019 / Approved: 3 May 2019 / Online: 3 May 2019 (16:20:03 CEST)

A peer-reviewed article of this Preprint also exists.

Leister, W. Strengthening Tourists’ Engagement in Guided Hiking and Trekking. Adm. Sci. 2019, 9, 45. Leister, W. Strengthening Tourists’ Engagement in Guided Hiking and Trekking. Adm. Sci. 2019, 9, 45.

Abstract

Organised hiking and trekking tours are promoted by many providers in adventure travel. Such guided tours shall be engaging for the tourists and evoke positive attitudes towards enjoying nature. We present the Trekking Engagement Profile as a tool to evaluate engagement factors of such guided tours, based on engagement research performed in a different domain, namely evaluating engagement in museums and science centres. This tool shall strengthen guides’ soft skills and enable them to increase engagement during an ongoing arrangement. For instance, the Trekking Engagement Profile can be applied when tourists indicate that the quality of a guided tour is not entirely to their liking. We show the viability of using the Trekking Engagement Profile in a small study with guides and participants of trekking tours offered by the Norwegian Trekking Association. Further, we offer guidance and charts to promote its practical use.

Keywords

hiking; trekking tours; engagement; outdoor leadership; soft skills; informal learning

Subject

Social Sciences, Tourism, Leisure, Sport and Hospitality

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