In order to address the issues of weight, cost and sustainability issues associated with the application of glass fibre in structural composites, plant fibres are proposed as an alternative to reduce and replace the usage of glass fibres. Despite this, there is still a gap in comprehensive research on plant fibre composites, especially with regard to their durability in real structural applications. This research investigates the fatigue and impact properties of pultruded hybrid polyester composites reinforced with glass fibre and kenaf, tailored for structural applications. Utilising kenaf fibres in mat form, unidirectional glass fibre direct roving yarns and unsaturated polyester resin as key components, pultruded kenaf/glass hybrid profiles were meticulously fabricated. Comparative cost and weight analyses were conducted between pultruded hybrid and non-hybrid profiles. The study showed that the pultruded kenaf/glass alternative laminates exhibit commendable fatigue and impact resistance, making them suitable for use in moderately loaded structural applications. Moreover, the use of kenaf as a hybrid alternative shows significant cost and weight reductions. This research provides a basis for the development of sustainable and efficient structural materials and highlights the significant role of material design in shaping the future of engineering applications.