JosephNg, P.S.; Al-Rawahi, M.M.K.; Eaw, H.C. Provoking Actual Mobile Payment Use in the Middle East. Appl. Syst. Innov. 2022, 5, 37. https://doi.org/10.3390/asi5020037
JosephNg, P.S.; Al-Rawahi, M.M.K.; Eaw, H.C. Provoking Actual Mobile Payment Use in the Middle East. Appl. Syst. Innov. 2022, 5, 37. https://doi.org/10.3390/asi5020037
JosephNg, P.S.; Al-Rawahi, M.M.K.; Eaw, H.C. Provoking Actual Mobile Payment Use in the Middle East. Appl. Syst. Innov. 2022, 5, 37. https://doi.org/10.3390/asi5020037
JosephNg, P.S.; Al-Rawahi, M.M.K.; Eaw, H.C. Provoking Actual Mobile Payment Use in the Middle East. Appl. Syst. Innov. 2022, 5, 37. https://doi.org/10.3390/asi5020037
Abstract
Financial Payment has evolved into mobile payment for easy access and convenience. Despite the benefits of mobile payment, the adoption rate is unsatisfactory worldwide. Therefore, understanding the customer's adoption intention factors is essential for both researchers and practitioners. This study examines mobile payment intention and actual use by adapting the integrated framework, which combines the Mobile Technology Acceptance Model and the Theory of Planned Behaviour with additional new constructs found to be related. The new model consists of 12 variables moderated by the individual's experience and is examined via a structured PLS equation mixed-mode methodology. Knowing mobile payment influence will shape the industry strategic decision and socially contribute to transforming society into a cashless society. This paper provides an opportunity to prove the relationship between technology variables and human behaviour concerning mobile payment adoption. In contrast, this study novelty adopted an integrated model that combines MTAM with the TPB.
Keywords
Mobile Payment; Payments Adoption; Mobil Technology Acceptance Model; Revised Mobile Payment Acceptance Model; Digitization of financial services; Theory of planned behavior
Subject
Business, Economics and Management, Finance
Copyright:
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
