Preprint Article Version 1 Preserved in Portico This version is not peer-reviewed

Analysing Discussions Around Rural Health on Twitter During the COVID-19 Pandemic

Version 1 : Received: 9 September 2021 / Approved: 13 September 2021 / Online: 13 September 2021 (15:34:40 CEST)

How to cite: Ahmed, W.; Vidal-Alaball, J.; Vilaseca Llobet, J.M. Analysing Discussions Around Rural Health on Twitter During the COVID-19 Pandemic. Preprints 2021, 2021090216 (doi: 10.20944/preprints202109.0216.v1). Ahmed, W.; Vidal-Alaball, J.; Vilaseca Llobet, J.M. Analysing Discussions Around Rural Health on Twitter During the COVID-19 Pandemic. Preprints 2021, 2021090216 (doi: 10.20944/preprints202109.0216.v1).

Abstract

Individuals from rural areas are increasingly using social media as a means of communication, receiving information, or actively complaining of inequalities and injustices. This study captured 57 days’ worth of Twitter data from June to August 2021 related to rural health. The study utilised social network analysis and natural language processing to analyse the data. It was found that Twitter served as a fruitful platform to raise awareness of problems faced by those living in rural areas. Overall, Twitter was utilised in rural areas to express complaints, to debate, and share information. Twitter could be leveraged as a powerful social listening tool for individuals and organisations who want to gain insight into public views around rural health.

Keywords

Rural Health; Twitter Messaging; Social Media; Covid-19, SARS-CoV-2; coronavirus; social network analysis

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