Version 1
: Received: 18 May 2023 / Approved: 19 May 2023 / Online: 19 May 2023 (05:22:27 CEST)
How to cite:
Otieno, G.P.; Kiraka, R. Partnering for Lead User Innovation Success: Investigating the Role and Number of Partnerships. Preprints2023, 2023051383. https://doi.org/10.20944/preprints202305.1383.v1
Otieno, G.P.; Kiraka, R. Partnering for Lead User Innovation Success: Investigating the Role and Number of Partnerships. Preprints 2023, 2023051383. https://doi.org/10.20944/preprints202305.1383.v1
Otieno, G.P.; Kiraka, R. Partnering for Lead User Innovation Success: Investigating the Role and Number of Partnerships. Preprints2023, 2023051383. https://doi.org/10.20944/preprints202305.1383.v1
APA Style
Otieno, G.P., & Kiraka, R. (2023). Partnering for Lead User Innovation Success: Investigating the Role and Number of Partnerships. Preprints. https://doi.org/10.20944/preprints202305.1383.v1
Chicago/Turabian Style
Otieno, G.P. and Ruth Kiraka. 2023 "Partnering for Lead User Innovation Success: Investigating the Role and Number of Partnerships" Preprints. https://doi.org/10.20944/preprints202305.1383.v1
Abstract
: The objective of this work is to elucidate the role of partnerships and the number of partners necessary for lead user innovation outcomes. Lead user theory identifies these users as being ahead of market trends and experiencing significant benefits from innovating. So far, most lead user research has concentrated on firms and not individual lead users’ perspective. Data were obtained using a quantitative design during which 321 respondents participated. The SPSS software was used to analyze the data and determine significance. These findings indicate a connection between number of partners and lead user innovation success. This demonstrates that number of partners is significant in determining the success or failure of an innovation. This study provides empirical evidence that the number of partners is an essential factor that influences the success of innovation, and establishes the absolute numbers for achievement of successful innovation. Future studies must investigate the possible implications of integrating the partner variables with other characteristics of the lead user.
Keywords
lead users; process; partnership; innovation
Subject
Business, Economics and Management, Business and Management
Copyright:
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
