Preprint

Article

How to Evaluate the Brand Value of Exhibitions? A AHP Model Construction from Shanghai China

This version is not peer-reviewed.

Mingguang Liu^*,Fangping Yang,Chunlei Wang

Mingguang Liu^*,Fangping Yang,Chunlei Wang

This version is not peer-reviewed.

Downloads

255

Views

108

Comments

0

Preprints.org is a free preprint server supported by MDPI in Basel, Switzerland.

MDPI Initiatives

Important Links

Subscribe

Choose an area of interest and we will send you notifications of new preprints at your preferred frequency.

© 2025 MDPI (Basel, Switzerland) unless otherwise stated

Disclaimer

© 2025 MDPI (Basel, Switzerland) unless otherwise stated