Preprint Review Version 1 Preserved in Portico This version is not peer-reviewed

Post or Perish? Social Media Strategies for Disseminating Orthopedic Research

Version 1 : Received: 20 February 2023 / Approved: 22 February 2023 / Online: 22 February 2023 (01:34:43 CET)

A peer-reviewed article of this Preprint also exists.

Buettmann, E.G.; Chlebek, C.; Lockard, C.A.; Clayton, S.W.; Lewis, K.J.; Collins, K.H. Post or Perish? Social Media Strategies for Disseminating Orthopedic Research. Journal of Orthopaedic Research 2023, doi:10.1002/jor.25588. Buettmann, E.G.; Chlebek, C.; Lockard, C.A.; Clayton, S.W.; Lewis, K.J.; Collins, K.H. Post or Perish? Social Media Strategies for Disseminating Orthopedic Research. Journal of Orthopaedic Research 2023, doi:10.1002/jor.25588.

Abstract

The purpose of this paper is to highlight the main themes and insights from the Journal of Orthopedic Research (JOR)/JOR Spine Workshop during the Orthopedic Research Society 2022 Annual Meeting in Tampa Bay, Florida. This workshop, organized by JOR Editor-in-Chief Dr. Linda Sandell, focused on communication strategies (particularly using social media) to broadcast published work in orthopedic research. In this manuscript, we summarize data that support the beneficial impacts of amplifying scholarly works on social media and outline a linearized workflow for constructing a Twitter posts, which can be generalized to other social media platforms, to share academic research. Finally, we identify resources to alleviate barriers to social media use and help promote professionalism and success online in the orthopedic research community. As early career scientists in orthopedics, we see immense value in using social media, particularly Twitter, to communicate our research findings and build our scholarly networks. We hope this information will be persuasive to those in the orthopedic field and be broadly applicable to others in related scientific fields who wish to disseminate findings and engage a public audience on social media. For the orthopedic research society and journal of orthopedic research, social media can assist in accomplishing our mission of creating a world without musculoskeletal limitations via the timely dissemination of orthopedic research findings and news.

Keywords

Twitter; Social Media; Altmetrics; Citations; Orthopedic Research Society; Publication

Subject

Social Sciences, Media studies

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