Preprint Article Version 1 Preserved in Portico This version is not peer-reviewed

The Influence of Subjective Norms, Financial Literacy, Trust, and Government Regulation on Behavioral Intention to Invest in Crypto Assets

Version 1 : Received: 23 January 2023 / Approved: 23 January 2023 / Online: 23 January 2023 (07:49:08 CET)

How to cite: Prasetyo, T.G.; Kurniasari, F. The Influence of Subjective Norms, Financial Literacy, Trust, and Government Regulation on Behavioral Intention to Invest in Crypto Assets. Preprints 2023, 2023010400. https://doi.org/10.20944/preprints202301.0400.v1 Prasetyo, T.G.; Kurniasari, F. The Influence of Subjective Norms, Financial Literacy, Trust, and Government Regulation on Behavioral Intention to Invest in Crypto Assets. Preprints 2023, 2023010400. https://doi.org/10.20944/preprints202301.0400.v1

Abstract

Indonesian crypto asset owners are expanding despite the government's ban. Crypto assets are too risky for Indonesian investors. This study uses the Theory of Planned Behavior and exogenous variables like financial literacy, trust, and government regulation to determine the causes of the intention to invest in crypto assets. Exogenous variables and behavioral intentions were moderated by gender. The study employs a quantitative approach, collecting data through a questionnaire survey of 149 adults over the age of 17 who have invested in non-crypto assets. SmartPLS was used to analyze research data. Financial literacy and trust, according to the study's findings, have an impact on the intention to invest in crypto assets. Gender can moderate the relationship between belief and behavioral intention. Women are more likely than men to invest in crypto assets due to the block chain system's security, transparency, and ease of use. This research is expected to help the government address the risks associated with investing in crypto assets by increasing transaction security with futures clearing and monitoring by using third parties as depositors. It also governs the laws governing crypto exchanges' liability to their investors.

Keywords

crypto assets; Theory of Planned Behavior; financial literacy; trust; government regulation

Subject

Business, Economics and Management, Finance

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