1. Introduction
In a business environment where the characteristics of the VUCA (Volatility, Uncertainty, Complexity, and Ambiguity) era are increasingly prominent and sudden crisis events keep emerging[
1], why can some business models continuously create value for enterprises and their stakeholders, while others fail to support enterprises in successfully weathering business crises? Based on previous research, whether an enterprise’s business model is resilient can effectively answer this question[
2]. Resilience is understood as the ability of a system to continue to function and achieve its goals when facing challenges[
3]. It reflects the system’s capacity to rapidly recover from adversity and utilize relevant resources for effective decision-making[
4]. On this basis, business model resilience can be defined as the ability of an enterprise’s business model to resist the interference of the external volatile environment, enabling the enterprise to quickly recover from a crisis and even exceed its original production capacity, continuously create value[
5]. Generally speaking, a highly resilient business model exhibits a high degree of flexibility and adaptability[
6]. It can often assist an enterprise in rapidly recovering from a crisis and even achieving a comeback in an adverse situation[
5]. Conversely, if a business model lacks resilience, when facing sudden crisis events, it is often difficult for the enterprise to turn the situation around, and its business model may be damaged or even destroyed. Therefore, in today’s increasingly volatile business environment with frequent adverse events, how to enhance business model resilience to continuously create value urgently requires the high attention of researchers.
As a specific manifestation of resilience in the context of business models, business model resilience, to a certain extent, reflects the sustainable and hard-to-replicate competitive advantages of an enterprise. According to the dynamic capability theory, dynamic capability refers to an enterprise’s ability to efficiently integrate, build, and reconfigure internal and external knowledge, resources, and skills[
7]. As a dynamic and high-order ability, it has the function of optimizing the organizational mode on which the organization depends for survival. When the existing organizational mode fails to adapt to the changes in internal and external environmental goals and becomes inefficient or even ineffective[
8], dynamic capability can play a crucial role in enabling the enterprise to maintain long-term performance[
9], establish long-term competitive advantages, and adapt to a rapidly changing environment[
7,
10]. Based on this, enterprise dynamic capability may be an important antecedent for enhancing business model resilience. Furthermore, different from the traditional resource-based view which mainly adopts a static perspective, the dynamic capability theory places enterprises in a dynamic development process. It holds that relying solely on the enterprise’s original resource advantages is difficult for the enterprise to establish and maintain sustainable competitive advantages. Coupled with the increasingly volatile and fierce competition in the business environment, enterprises urgently need to re-integrate their internal and external resources according to external environmental changes[
11]. This means that enterprises should actively perceive changes in the external environment and can reconstruct their resource base through cooperation with other stakeholders in the business system[
12], ultimately forming an ability that can bring sustainable competitive advantages to the enterprise[
13]. This requires us to further explore the sources of dynamic capability that contribute to enhancing business model resilience.
Dynamic capability theory posits that an enterprise’s dynamic capability does not merely reside within the enterprise nor remain static. Instead, they gradually take shape and develop during the interaction process between the enterprise and its external environment[
14]. In the current era of user economy, the development of emerging technologies such as big data and AI is gradually altering the power and status of users in the course of enterprise development[
15]. As one of the enterprise’s stakeholders, users are no longer just the purchasers and beneficiaries of enterprise products and services, they have become a crucial source for enterprises to acquire heterogeneous market knowledge and significant value-based resources[
16]. Based on this, an increasing number of enterprises have started to engage in interaction behaviors with users, the aim is to excavate valuable resources from the in-depth perspective of users, thereby achieving the integration, reconstruction, and re-configuration of the enterprise’s internal and external resources. By continuously enhancing the enterprise’s dynamic capability[
7], the continuous and efficient operation of the enterprise’s business model can ultimately be ensured. However, a review of existing research reveals that both domestic and foreign scholars’ research on business model resilience mostly focuses on the enterprise-centered perspective. They mainly explore the impacts of individual (such as enterprise employees, entrepreneurs) characteristics and their behaviors on business model resilience from perspectives such as knowledge empowerment and network theory[
17]. Moreover, these studies are mostly qualitative, there is a lack of quantitative research methods based on the dynamic capability theory to explore how enterprise-user interaction enhance enterprise dynamic capability and ultimately enhance business model resilience. To some extent, this may lead to the ambiguity in the formation mechanism of business model resilience. On the other hand, regarding the research on enterprise-user interaction, previous scholars mainly focused on its impacts on aspects such as product innovation performance[
18], product innovation paths, and user innovation performance[
19]. They seldom explored, from the theoretical perspective of dynamic capability, whether enterprise-user interaction can accelerate the enterprise’s integration and reconstruction of its resource base. Although some scholars have pointed out that this interaction behavior is conducive to the innovation of the business model[
20], they have not investigated the impact mechanism of this interaction behavior on business model resilience. To a certain extent, this weakens the theoretical explanation of enterprise-user interaction.
In fact, in today’s increasingly volatile business environment, enterprise-user interaction offers a new research perspective for enhancing business model resilience. In a rapidly changing market environment, valuable, scarce, inimitable, and non-substitutable resources constitute an important foundation for the formation of an enterprise’s dynamic capability[
11,
14]. Enterprise-user interaction, as an interaction behavior between an enterprise and its stakeholders, provides a favorable channel for the enterprise to acquire valuable and scarce resources. During the process of interacting with users, the enterprise can deeply excavate rich user-demand information and heterogeneous resources from the user’s perspective[
18]. Moreover, in the continuous process of interaction, the enterprise can innovatively update and allocate its internal and external resources. It can continuously renew the value-creation logic of its business model, enhancing the adaptability and sustainability of the business model in the commercial environment. Furthermore, the formation of enterprise dynamic capability requires two major processes: resource identification and allocation[
11]. However, in the actual business environment, due to the dual influence of environmental complexity and the enterprise’s actual goals, a large number of resources obtained through enterprise-user interaction may be difficult to be efficiently allocated into valuable resources required for enhancing dynamic capability. In other words, only through efficient integration and allocation can the resources acquired from enterprise-user interaction contribute to improving enterprise dynamic capability and further strengthening business model resilience[
9]. From the perspective of the planning view, enterprise dynamic capability is continuously accumulated under the strategic plans formulated by leaders[
21]. The individual characteristics of leaders will, to a certain extent, affect the transformation process of enterprise resources, thus determining the evolution of dynamic capability. Based on this, from the perspective of leadership style, we introduce the moderating variable of knowledge-oriented leadership to explain the mechanism of enterprise integration and allocation of heterogeneous knowledge resources. Knowledge-oriented leaders attach importance to the role of knowledge in enterprise development and encourage employees to actively engage in knowledge learning and resource innovation[
22,
23]. Under this influence, the user resources obtained after enterprise-user interaction will be more efficiently allocated into valuable and unique resources. This promotes the renewal and reconstruction of the enterprise’s resource base, strengthens the positive impact of enterprise-user interaction on enterprise dynamic capability, and further enhances the indirect effect of enterprise-user interaction on business model resilience through enterprise dynamic capability.
Based on the above-mentioned analysis, this study explores the impact mechanism of enterprise-user interaction on enhancing business model resilience from the perspective of dynamic capability theory, and deeply analyzes the mediating role of enterprise dynamic capability and the moderating role of knowledge-oriented leadership. This study may have the following theoretical contributions. Firstly, this study starts from the perspective of enterprise-user interaction, explores the impact mechanism of enterprise-user interaction on business model resilience, and conducts an empirical test, which contributes to promoting the research on the antecedent variables of business model resilience. Secondly, based on the dynamic capability theory, this study examines the mediating role of enterprise dynamic capability between enterprise-user interaction and business model resilience. By applying the dynamic capability theory to the research field of business model resilience, it expands the application scenarios of the dynamic capability theory and provides a new theoretical perspective for the explanation of business model resilience. Thirdly, this study introduces the moderating role of knowledge-oriented leadership in the relationship between enterprise-user interaction and dynamic capability as well as the mediating mechanism of dynamic capability. From the perspective of leadership style, it expands the boundary conditions of the impact of enterprise-user interaction on business model resilience through enterprise dynamic capability, and also provides new ideas for leaders on how to play their roles to strengthen the positive impact of enterprise-user interaction on enterprise dynamic capability.