PreprintArticleVersion 1Preserved in Portico This version is not peer-reviewed
Navigating the digital landscape: Exploring communication challenges with users on Spotify through a case study of students in the Introduction to New Media Course at Umm Al Quwain University
Version 1
: Received: 21 March 2024 / Approved: 21 March 2024 / Online: 22 March 2024 (11:34:06 CET)
How to cite:
Mohamed, E.A.S.; Alrached, S.A. Navigating the digital landscape: Exploring communication challenges with users on Spotify through a case study of students in the Introduction to New Media Course at Umm Al Quwain University. Preprints2024, 2024031370. https://doi.org/10.20944/preprints202403.1370.v1
Mohamed, E.A.S.; Alrached, S.A. Navigating the digital landscape: Exploring communication challenges with users on Spotify through a case study of students in the Introduction to New Media Course at Umm Al Quwain University. Preprints 2024, 2024031370. https://doi.org/10.20944/preprints202403.1370.v1
Mohamed, E.A.S.; Alrached, S.A. Navigating the digital landscape: Exploring communication challenges with users on Spotify through a case study of students in the Introduction to New Media Course at Umm Al Quwain University. Preprints2024, 2024031370. https://doi.org/10.20944/preprints202403.1370.v1
APA Style
Mohamed, E.A.S., & Alrached, S.A. (2024). Navigating the digital landscape: Exploring communication challenges with users on Spotify through a case study of students in the Introduction to New Media Course at Umm Al Quwain University. Preprints. https://doi.org/10.20944/preprints202403.1370.v1
Chicago/Turabian Style
Mohamed, E.A.S. and Saleh Abied Alrached. 2024 "Navigating the digital landscape: Exploring communication challenges with users on Spotify through a case study of students in the Introduction to New Media Course at Umm Al Quwain University" Preprints. https://doi.org/10.20944/preprints202403.1370.v1
Abstract
This case study explores communication challenges faced by Spotify users, focusing on messaging consistency, personalization, and user feedback mechanisms. Conducted with students at Umm Al Quwain University, the study reveals a disconnect between Spotify's communication and user expectations, impacting engagement and satisfaction. Key findings highlight the need for personalized messaging, improved communication channels, and active user feedback incorporation. By implementing these recommendations, Spotify can bridge the communication gap, enhance user experience, and solidify its position as a leader in user-centricity.
Keywords
Navigating; digital landscape; communication challenges; Spotify
Subject
Arts and Humanities, Music
Copyright:
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
