TY - GENERIC DO - 10.20944/preprints201611.0149.v1 UR - http://dx.doi.org/10.20944/preprints201611.0149.v1 TI - Social License to Operate and Adaptive Co-Marketing: Exchange, Social Capital and Community-Based Social Marketing T2 - Preprints AU - Hall, Colin Michael AU - Power, Helena PY - 2016 DA - 2016/11/30 PB - Preprints