TY  - GENERIC
DO  - 10.20944/preprints202312.1384.v2
UR  - http://dx.doi.org/10.20944/preprints202312.1384.v2
TI  - Understanding the Cricket Bat Buying Behaviour: Exploring Elaboration Likelihood Model and Digital Engagement
T2  - Preprints
AU  - Roy, Gourav
AU  - Chakraborty, Amrita
PY  - 2023
DA  - 2023/12/19
PB  - Preprints