@article{202307.1408, doi = {10.20944/preprints202307.1408.v2}, url = {https://doi.org/10.20944/preprints202307.1408.v2}, year = 2023, month = {October}, publisher = {Preprints}, author = {Chih-Wen Wu}, title = {The Impact of Virtual Reality and Augmented Reality Service Technologies on Consumer Purchase Intention for Fashion Brands}, journal = {Preprints} }