In our digital era, digital platforms become an unprecedented opportunities for manufacturing enterprises to leverage their business strategy. This study investigates how manufacturing enterprises can enhance organizational duality through digital platforms. Specifically, this study examines the effect of digital platforms and capability reconfiguration on entrepreneurial organizational duality. The study also examines how network digital atmosphere moderates this relationship. Based on analysis of 286 manufacturing enterprises undergoing digital transformation, the results indicate that digital platforms positively affect both organizational duality and the capability reconfiguration. The results indicate that digital platforms have a positive indirect effect on organizational duality via evolutionary capability reconfiguration and substitutional capability reconfiguration, respectively. The study also shows that network digital atmosphere moderate this effect.These findings contribute theoretically to the research on digital platforms and manufacturing enterprises while also providing important managerial implications for policymakers and manufacturing enterprises to help firms implement digital strategies.